40+ years in national and international waters

We cast brand stories that catch.

At Fishing Rod, we are master anglers of attention, blending craft, instinct, and a little unconventional thinking to help brands land the clients they have been chasing.

40+ years Global waters Big ideas

About Us

At Fishing Rod, we are master anglers with more than 40 years of catching big and small fish. We have won accolades and appreciation in national and international waters because our ways of communicating with brands and clients have always been a little different.

No spiel. No yarn. No arse-kissing. No sucking up. No nodding games with clients. We're bad diplomats but we're great doers.

Our bait is and will always be the 'idea' that opens eyes and worlds. That's why our clients have fallen hook, line and sinker.

Services

We are an AI-led creative agency — pairing master craft with machine intelligence to think faster, make sharper, and ship braver work. Here is how we help brands land the big catch.

  • AI Brand Strategy

    Positioning, naming and narrative shaped by data and sharpened by instinct.

  • Brand Identity & Design

    Logos, systems and guidelines built to flex across every channel.

  • Creative Campaigns

    Big, unconventional ideas engineered to catch attention and convert it.

  • Content & Copywriting

    Words and stories with a voice — no spiel, no yarn, just craft.

  • AI Video & Film

    From concept to cut, films produced faster with generative pipelines.

  • Generative Art & Visuals

    Distinctive imagery and art direction made with bespoke AI models.

  • Web & Digital Experiences

    Sites and products that load fast, feel good and tell the story.

  • Social & Community

    Always-on social playbooks that turn audiences into followings.

  • Motion & Animation

    Motion design and 3D that gives brands rhythm and life.

  • Performance Marketing

    Media, testing and optimisation that compound results over time.

  • AI Tools & Automation

    Custom assistants and workflows that scale your creative team.

  • Data & Insights

    Research and analytics that turn signals into smarter creative.

People

The anglers behind the agency — a small crew of strategists, makers and machine-whisperers who love landing a big idea.

  • Maya Hartley

    Maya Hartley

    Founder & Creative Director

    Forty years of catching attention. Maya sets the course and keeps the work brave.

  • Theo Marsh

    Theo Marsh

    Head of AI & Innovation

    Builds the models and pipelines that let the team think faster and make sharper.

  • Priya Nair

    Priya Nair

    Strategy Director

    Turns messy signals into sharp positioning — the bait every great campaign needs.

Our Clients

Brands that took the bait.

From scrappy challengers to category leaders, here are a few of the names that trusted us to land their catch.

  • 200+brands landed
  • 40years on the water
  • 18awards & counting
  • 5continents fished

Let's land something big.

hello@fishingrod.agency
Studio

Pier 7, Harbourside
Cape Town, South Africa